
A Matter of Concrete

The Netherlands
A Matter of Concrete was founded by barista, roaster, and entrepreneur Rob Clarijs in 2021. AMOC are based in one of the old warehouses of the Van Nelle Factory in Rotterdam, which was once the largest coffee roastery in the Netherlands. The factory was built in the New Objective style in the 1920’s, being one of the first buildings ever where concrete was the main material. It is now a listed UNESCO World Heritage monument. After roasting for 65 years, in 1995 the last bean was roasted and production of the Van Nelle brand moved elsewhere. AMOC began production 26 years later, in 2021. AMOC are committed to operating sustainably, and use a state-of-the-art Loring S35 Kestrel - one of the most energy efficient coffee roasters around. Their energy supplier has Gold Standard certification, meaning CO2 neutral gas and only electricity from renewable sources. There’s a Sovda colour sorter to sort the coffee beans to perfection. A space designated for quality control. A tasting room. And there are dozens of ideas the future may bring. Rob’s interest in coffee was piqued in 2012 during a visit to Copenhagen. He began to roast coffee in 2013, and started numerous brands and companies from 2015. In 2019 he won the Coffee Masters competition in London. Throughout this journey, it was always his dream to set up his own roastery, and so, A Matter of Concrete was born.