I first discovered Chai lattes when I was a Ph.D. student in Germany. Years later when I started in perfumery, I was interested in spices and decided to see if I could reconstruct one of my favourite beverages. The result is a perfume version of a chai latte but more sophisticated. I am particularly proud of how the milk froth part is represented in the perfume.

MEET THE BRAND

Name: Baruti Chai EDP 50ml
Brand: Baruti
SKU: 22231
Availability: InStock

Baruti

Baruti is an Amsterdam-based niche fragrance house founded in 2015 by Spyros Drosopoulos, a former neuroscientist turned perfumer. The name Baruti comes from the Greek word for “gunpowder,” a nod to its Greek roots and to the sense of explosion, surprise, and intensity that the brand’s creations aim to deliver. Each fragrance is designed to have impact — a spark that ignites imagination and lingers long after the first impression.

With a background in science and a doctorate in neuroscience, Spyros approaches perfumery with a rare blend of precision and creativity. His training informs an understanding of how scent interacts with memory, mood, and perception, while his artistic sensibility pushes him to craft compositions that are bold, unexpected, and emotionally charged. This dual perspective is what gives Baruti its unique edge — at once cerebral and visceral.

Baruti rejects the clichés of commercial perfumery. Rather than creating gendered or trend-driven fragrances, Spyros views perfume as an art form and a storytelling medium. Each scent is treated as a character in its own right, with layers that reveal themselves gradually, much like a narrative unfolding. Inspirations are wide-ranging: paintings, songs, fleeting memories, or even abstract ideas that resist conventional description.

The perfumes themselves are known for their contrasts. Hot Cotton captures the comforting warmth of freshly laundered fabric, wrapping cleanliness in an almost tactile softness, while Perverso toys with dualities, juxtaposing sweetness and spice in a way that feels both playful and subversive. In Mono No Aware, the Japanese concept of impermanence is rendered in scent, blending ephemerality and depth to create a fragrance that feels both fleeting and profoundly moving. Each composition invites surprise, balancing familiarity with invention.

What unites all Baruti creations is an emphasis on experience. Spyros avoids overly detailed note lists and prescriptive marketing language, instead inviting wearers to discover their own associations. In his view, perfume should not tell people what to feel, but create a space where feeling happens — sometimes comforting, sometimes challenging, but always memorable.

Over the years, Baruti has grown into a respected name in the world of niche fragrance, stocked internationally and beloved by those seeking individuality and intensity in scent. Yet despite this reach, production remains intimate, with all compositions and compounding done in-house to ensure authenticity and creative control.

View Baruti Collection