CRA-YON
Founded by the creative couple Christine and Niclas Lydeen, CRA-YON is a fragrance company based in Gothenburg, Sweden. Christine has a background in fashion and studied at Studio Bercot in Paris, where she moved to due to her French roots. She lived and worked in Paris before moving back to Sweden where she met Niclas, an Art Director and visual artist.
Together they realised their dream of working artistically with fragrance. After 13 years creating award winning scents, renowned exhibitions and with worldwide recognition, they have now began a new venture in founding CRA-YON. Their goal is to push the boundaries of their creativity with high quality and long lasting ingredients. They are creating fragrances at a lower price point than their other premium scent company by saving on expensive marketing campaigns and over-the-top packaging.