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Visual Philosophy: Thoughts on I and We

£25.00

Visual Philosophy: Thoughts on I and We
By Ruida Si

The book re-examines life and the universe through graphic design. Illustrator Ruida Si uses simple drawings and brief texts to highlight humanity’s growing sense of collectivity in the face of ecological collapse, urging a shift from “I” to a utopian “we.” Her clear visuals reflect her deep knowledge of pattern and rhythm, with a foreword by Muji art director Kenya Hara.

  • Format: Paperback
  • Size: 11.8 × 160mm
  • Pages: 304
  • Illustrations: 160

 

 

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Visual Philosophy: Thoughts on I and We
Visual Philosophy: Thoughts on I and We
Visual Philosophy: Thoughts on I and We
IMG_9509 Visual Philosophy: Thoughts on I and We
Visual Philosophy: Thoughts on I and We
Visual Philosophy: Thoughts on I and We
Visual Philosophy: Thoughts on I and We
Visual Philosophy: Thoughts on I and We
Visual Philosophy: Thoughts on I and We
About the Book

This book is an attempt to think through life and the universe in graphic-design terms. With concise drawings and brief texts, illustrator and designer Ruida Si quietly shows humanity in the grip of a dawning realisation about its own collectivity. Facing the imminent collapse of the ecosystem, humanity must prepare to replace “I” with “we” – “we” defined in a utopian spirit as a subject transcending generations and individuals.

The simple and clear visuals are the product of Si’s extensive and sophisticated knowledge of information, pattern and rhythm – and they deliver her message with great clarity and simplicity. Muji art director Kenya Hara, with whom Si studied, provided a foreword.

About the Author

Ruida Si is a Chinese graphic designer and illustrator. After studying in France, she entered the Master’s Graduate School of Art and Design at Musashino Art University in 2019 to complete her studies under Kenya Hara. As an illustrator and designer, she uses graphics as tentacles of ideas, aiming to depict possibilities beyond the realm of words. Ruida Si lives and works in Tokyo.

MEET THE PUBLISHER

Lars Müller Publishers

Lars Müller Publishers, a renowned publishing house based in Zurich, Switzerland, has become a leading name in the world of architecture, design, photography, and contemporary art publications. Founded in 1983 by Lars Müller, a graphic designer with a deep passion for books, the publishing house is known for its carefully curated, visually compelling works that explore the intersections of art, design, and society.

Müller’s journey into publishing began with a desire to create books that were not only visually stunning but also deeply meaningful. Born in Oslo in 1955, Müller moved to Switzerland in 1963, where he trained as a graphic designer in Zurich. His early career took him to Amsterdam, where he worked alongside the legendary designer Wim Crouwel. Inspired by his mentor and influenced by his experiences, Müller founded his own studio, Integral Lars Müller, in 1982. A year later, he published his first book, marking the beginning of Lars Müller Publishers.

Since its inception, the publishing house has produced over 600 titles, reflecting Müller’s personal interests and his commitment to high-quality content. “I despise well-designed books with weak content,” Müller explains, emphasising his focus on books that combine strong visual elements with substantive, thought-provoking material. His dedication to both form and content has earned the publishing house international recognition.

Lars Müller Publishers is unique in its approach, acting as a ‘school of seeing’ by offering a curated selection of books that distill the overwhelming visual world around us. Müller’s triple role as publisher, editor, and designer allows him to shape each book from its initial concept to its final production, ensuring a cohesive and thoughtful presentation. This hands-on approach, coupled with Müller’s insistence on working closely with authors and artists, has helped establish the publishing house as a leader in independent publishing.

Despite the challenges of the book industry, Lars Müller Publishers has thrived by adhering to Müller’s guiding principles: producing books with enduring value, focusing on topics that personally interest him, and maintaining a small, independent operation. The publishing house is supported by the Swiss Federal Office for Culture, which recognises its contribution to Switzerland’s cultural landscape.

Müller’s impact extends beyond publishing. As an educator, he has taught at universities across Europe, the USA, and Japan, sharing his expertise and passion for design. His influence is also felt through his participation in academic and design juries, including his role as international president of the Alliance Graphique Internationale from 2013 to 2015.

Today, Lars Müller Publishers continues to push the boundaries of visual and intellectual publishing, presenting works that not only document historical developments but also engage with contemporary phenomena. Through its publications, the house remains dedicated to carrying Swiss culture out into the world while bringing global perspectives into Switzerland.

As the publishing house approaches its 44th anniversary in 2027, Müller reflects on the journey with a sense of pride and anticipation. “I look forward to celebrating the four decades of independent publishing,” he says, “and continuing to draw attention to the work we do, sharing it with a discerning and appreciative audience.


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