Godshot / ‘Passion Drives Perfection’
In 2016 Godshot started with a simple idea: to find the perfect shot of coffee. Founder Sam Amdjadi set out to explore the wider community to enhance this small daily pleasure. What he discovered were honest, dedicated and skilled makers – not just that of coffee, but various other artisanal products – the backbone of creative endeavour.
Godshot was born out of a desire to connect makers of aesthetic, honest, unobtrusive, and innovative products with people who enjoy buying less but better. To help explain the process, the failures, successes, and the passion behind these objects. Sam would expand the search – Japan, Korea, Iran, Hungry, Norway, Scotland, Mexico. The principle remained: find the Godshot – the best. Whether it be a cup of coffee, a piece of art, a pen, chocolate, lighting, poem.
In 2019 Sam teamed up with Lesley Tang, a patisserie chef who had led a career of seeking perfection in the art of luxury patisserie and worked under some of the best in the field. Her training and passion stemmed from a love of Far Eastern flavours, philosophy, and exacting aesthetics.