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Soft Minimal

Soft Minimal

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Soft Minimal: A Sensory Approach to Architecture and Design
By Norm Architects & Gestalten Editors

Building spaces of equilibrium: Norm Architects’ sense of humane simplicity helps to shape environments that feel just as good as they look.

  • Format: Hardback
  • Size: 245 × 330mm
  • Pages: 304
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About the Book

Guided by the purpose of wellbeing, the essence of Norm Architects’ style is balance: richness focused by restraint, simplicity imbued with warmth, complexity heightened by order. Be it architecture, interiors, or furniture, Norm’s unique brand of soft minimalism speaks to the mind as much as the body, creating and curating spaces for all.

The first self-curated monograph by Norm Architects, Soft Minimal showcases a range of works which facilitated their establishment as key figures within Nordic design. Presenting residential and commercial projects throughout Scandinavia, Italy and Japan, Norm reflects on Nordic traditions, modernist principles, and the importance of natural materials. Exploring a creative process that makes the visual speak to all senses, the book becomes insightful, inspirational, and deeply poetic.

About the Author

Situated in one of Copenhagen’s oldest streets, Norm Architects are deeply embedded in their context and apply their principles in projects worldwide. Their expertise lies in finding that sweet spot between having nothing left to add, or to take away.

Meet the Brand

gestalten

Founded in Berlin in 1995 by Robert Klanten, Markus Hollmann-Loges and Andreas Peyerl, gestalten began with a shared fascination for the visual culture emerging from Berlin’s electronic music and design scene. The trio initially worked as graphic designers, creating flyers, posters and record covers for clubs and music labels. Their first publishing project, Localizer 1.0, explored the visual world of techno and became the catalyst for establishing the publishing house.

From those beginnings, gestalten grew into an internationally recognised independent publisher of beautifully designed illustrated books. Its early focus on graphic design, typography and illustration soon expanded into architecture, art, fashion, food, travel and contemporary culture, with each book created to document and celebrate the creative movements shaping the world around us.

At the heart of gestalten is a belief in the power of images, ideas and printed books to inspire curiosity and offer new perspectives. Rather than simply documenting creative culture, the publisher seeks out the people, places and ideas at its forefront, working with artists, designers, architects, photographers and other creative voices from around the world.

Today, gestalten remains based in Berlin and publishes across a broad range of creative disciplines, from sustainable architecture and interiors to independent hospitality, craft, nature and culinary culture. Alongside the gestalten imprint, the publishing group now includes Little Gestalten and teNeues, bringing together an international collection of beautifully produced books united by a shared commitment to visual storytelling and thoughtful design.
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